Joico Color Intensity - Semi-Permanent 118ml Rose Gold

Discover A Dazzling Spectrum Of Bold, Brilliant Color WITH JOICO COLOR INTENSITY—our intensely concentrated pigments designed to help you create over-the-top results that last up to 20+ shampoos.* Color Intensity’s intermixable formula can be applied straight from the tube, or mixed and mingled to your heart’s content for endless creative possibilities. How to Use: EASY DOES IT Step 1: Apply to clean, dry hair ¼-inch from the scalp. Step 2: Process for 20 minutes. Step 3: Rinse well, with cold water, for several minutes, rinsing different colors separately. Step 4: Shampoo with Color Endure® or K-PAK Color Therapy™ Intermixable shades = endless creative possibilities. No developer needed. Over-the-top vibrancy that lasts and lasts. Reconstructs for guaranteed healthier-looking hair after every color service. Ultra nourishing Kukui Nut Oil leaves hair gorgeously conditioned + amps up shine.