Chronos Max Wide-Plate Hair Straightener in White

Introducing ghd's professional HD motion-responsive wide plate hair straightener, designed for high-definition styling on long, thick, and curly hair in just one stroke with no extreme heat damage

Features:

• For Long, Thick & Curly Hair ghd chronos max has 85% larger plates allowing you to take large sections of hair with speed
• 3X Faster Hd Styling In just one stroke you can achieve high-definition results with up to 90% more shine and 2.5X less frizz
• Maximise Root Control Wider but closer! Featuring close-edge plates designed to style right from root to tip for maximum styling control
• Style That Lasts All Day Long 82% agree you can trust ghd chronos max to create styles that last 24hrs
• Optimum Styling Temperature Of 185C For all hair types. Any hotter will damage your hair, any cooler will compromise your style and longevity
• Vs ghd Gold
• Vs ghd Max. Technical test in lab show ghd Chronos max is 3X faster to achieve same high level of frizz reduction on frizzy tresses
• Consumer testing, Nov23. 82% of 112 consumers agreed ghd chronos max gave 24-hour lasting style
• Vs ghd platinum+ with ultra-zone technology
• Vs competitor styler operating at 235C
• Technical test in a lab on brunette hair, measured vs. naturally dried hair
• Technical test in a lab on frizzy hair, vs naturally dried hair
• Technical test in a lab on wavy hair, vs naturally dried hair
• Vs ghd Max
• Extreme heat is any heat treatment causing fractional wet tensile strength reduction per cycle greater than 0.001, measured over at least 100 cycles on brown Caucasian hair (a Strength Reduction). Extreme heat damage is a Strength Reduction of more than 0.005
• Vs ghd original. Results measured by shine on brunette hair compared to naturally dried, lab test
• Consumer testing, Jan'21. 86% of 142 consumers agreed their hair lasted 24 hours after styling