Matrix Food For Soft Hydrating Shampoo 300ml

Moisturise and cleanse your hair with Food for Soft Hydrating Shampoo. Infused with avocado oil and hyaluronic acid, this Shampoo moisturizes while cleansing and removing excess oil without stripping the necessary moisture dry hair needs. Best for individuals with dry, damaged, or brittle hair seeking to restore moisture and vitality to their locks. It is particularly beneficial for those struggling with frizz, rough texture, and lack of shine.

Matrix Food For Soft Hydrating Shampoo is specifically engineered to address the persistent issue of chronic dehydration and internal lipid depletion in dry, brittle hair types. This professional-grade cleanser targets the structural moisture loss that cause rough hair textures and high-friction frizz, providing a thorough purification of the hair fiber without stripping essential oils. Powered by a synergistic blend of Hyaluronic Acid and Avocado Oil, the science behind this shampoo focuses on restoring the hair's natural lipid balance while delivering intensive hydration deep within the cortex. This advanced technology ensures that the hair is strengthened from within, effectively reducing fiber breakage and eliminating the dull appearance common in moisture-depleted strands. The result is a significant increase in fiber softness and a radiant, high-reflect finish that provides immediate manageability and shine. Users will experience significant fiber resilience and a revitalized, healthy-looking appearance that radiates Salon Quality health. This cleanser delivers a definitive Salon Quality experience for total Professional Salon results. Size: 300ml Fragrance: Sweet Vanilla & Warm Amber

Size: 300ml

Fragrance: N/A

KEY FEATURES

• INTENSE HYDRATION:High-performance hydrating system that replenishes moisture in dry strands, transforming brittle hair into a smooth finish with Up to 5x More hydration* *Instrumental test, after application of shampoo + conditioner + leave-in vs non-conditioning shampoo.
• ADDS SHINE: 2x More shine**, leaving hair hydrated and smooth with a soft finish and extra shine**Instrumental test, after application of non-conditioning shampoo + leave-in vs sebum-treated hair.
• HYALURONIC ACID AND AVOCADO OIL: Harnesses Hyaluronic Acid to draw deep hydration into the hair cortex while Avocado Oil provides essential fatty acids to smooth the cuticle and lock in moisture.
• FOR DRY HAIR TO NORMAL: Specifically engineered for dry to normal hair types in need of moisture restoration. This formula is safe for color-treated hair and suitable for daily Salon Haircare.
• PRO TIP: Apply Food For Soft Shampoo to wet hair and massage into a rich lather to activate the hydration complex. Rinse thoroughly and follow with Food For Soft Conditioner and Oil to maximize Salon Quality results.