Schwarzkopf LIVE 7-77 Pure Copper Permanent Hair Dye

Schwarzkopf LIVE 7-7 Pure Copper, Permanent Hair Dye, with HAPTIQ Anti-Damage Bonding System, Intense Colour, Long-Lasting Grey Coverage

Schwarzkopf LIVE 7-7 Pure Copper is a permanent hair dye designed to deliver bold, intense colour with glossy shine. Enjoy unstoppable colour for up to 8 weeks, with long-lasting grey coverage for confident, head-turning results. We recommend this shade for medium blonde, dark blonde, and light brown.

Powered by the Bonding HAPTIQ System, this advanced hair dye formula helps protect hair during colouring, delivering up to 90% less damage* while maintaining strong, healthy-looking hair. *Compared with and without conditioner.

Scan the on-pack QR code to virtually try on the shade and get a preview of your potential colour result.

For easy application, use the QR code provided to view a step-by-step video tutorial-helping you confidently achieve salon-quality results at home.

Boxed Contents: 1x LIVE colour cream 50ml, 1x developer lotion 50ml (1:1), 1x care conditioner 15ml, 1x instruction leaflet, and 1x pair of gloves

Hair Colour: Pure Copper

KEY FEATURES

• Long-Lasting Vibrancy: 8 weeks of unstoppable intense colour and glossy shine
• Damage Protection: Features the HAPTIQ anti-damage system technology that protects the hair from damage throughout every step of the colouring process
• Beautiful Colour Result: Achieve beautiful and even colour results with long-lasting grey coverage
• Vegan Formula: Free from animal-derived ingredients
• QR codes: Available on pack for ease of use, access How-To videos and a Virtual Try-On tool to find your perfect shade